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Setup guides and answers to common questions about the Sedam Staging studio and Sarah.

How the Sedam Staging studio works

You upload the photos you already have. The studio works out which rooms it can stage, renders them in the look you picked, and checks every render against your original photo before you see it. Walls, windows and floors never change. In about a minute you get staged photos; a short tour film and a buyer page follow automatically.

You never pick room types from a list — a bedroom gets a bed, a kitchen never gets a sofa, automatically. Your first three images are free.

Photos must be ones you took, own, or are licensed to use. JPEG, PNG or WebP.

Virtual staging

For empty rooms. Pick one of the six looks, upload, done — the studio furnishes the room with furniture and decor only. The architecture stays exactly as photographed, and every image carries a burnt-in “virtually staged” label that no plan can remove — that label is what keeps you compliant.

Your originals are always preserved and included in your download, with a paste-ready MLS remarks line.

Declutter — empty the rooms

For lived-in homes. The studio removes movable things only: freestanding furniture, rugs, decor, personal photos. Anything attached to the house stays — fitted counters, islands, built-in shelves are part of the room, not furniture. The floor, walls and windows behind the furniture are shown as they really are.

Restyle — swap the furniture

For rooms that already have furniture. The studio replaces what’s there with a current look — same room, same windows, same floors, different pieces. Good for dated furniture, or for showing a seller what their place could read like.

Image improvement

Fixes exposure and lighting only. Every object stays exactly where it is — nothing is added, moved or removed. Use it when the photo is right but the light isn’t.

Exterior staging

Terraces, patios and gardens get outdoor furniture, planters and greenery. The building, fences and property lines stay exactly as shot.

Renovation concepts Never for listings

The one mode where structure MAY change — walls, openings, layout. Every concept lists exactly what changed, carries a “RENOVATION CONCEPT” label in the image itself, and can never appear on your buyer page, tour film or download archive. Concepts are ideas for renovation talks — never listing media.

Room Check & the “virtually staged” label

Every render is compared against your original photo before it publishes. If a render moved a wall, invented a window or changed the view, it is thrown away and re-done — and if it can’t be done faithfully, it fails visibly instead of shipping. See three renders we refused, and why →

Listing mode puts the disclosure label on every image, on every plan — built for California AB 723 and the CREA REALTOR® Code. Staging your own place instead? Pro and Ultra can switch a property to Personal mode: clean images, no listing label or MLS kit, and not for buyers. Your download includes the originals and a disclosure file with an MLS remarks line.

Downloads, plans & re-rolls

Free is three images, one time — no card, and they do not reset. Personal — $4.17/mo billed $49.99/year CAD, or $9.99 weekly: 25 images a month for your own home, no watermark, up to 10 photos at a time; not for listings. Pro — $24.17/mo billed $290/year CAD (2 months free), or $29 monthly (founding price, becomes $49): 100 images a month, up to 20 photos at a time, every room in all six looks, MLS-ready downloads with your originals, and tagged buyer links. Ultra — $124.17/mo billed $1,490/year CAD (2 months free), or $149 monthly (founding price, becomes $199): 1,000 images a month, plus buyer tap-to-swap. A one-time $19 unlocks one listing with clean full-resolution files and the proof QR, no subscription.

Don’t like a render? The ↻ button on any photo re-rolls it free — it goes through Room Check again. Paid plans can also request a precision edit (“remove the plant blocking the door”) with the ✎ button.

Cancel anytime from the Billing button — self-serve, no email needed.

Getting Started

Getting started: your first 10 minutes

Last updated April 19, 2026

Welcome aboard. Here's exactly what happens after you sign up, and the fastest path to a working AI receptionist.

1. You get a Canadian phone number

As soon as your payment clears, we provision a Canadian number and attach it to Sarah. You'll see it at the top of your dashboard at sedamintelligence.com/dashboard. This is the number you'll forward your business line to (or hand out directly).

2. Make a test call

Grab your phone and call your new number. Sarah will pick up, greet you, and walk through her default flow. The call will appear in your dashboard within about 30 seconds, with a full transcript and summary.

Tip: pretend to be a buyer asking about a listing. See how Sarah handles it — this is exactly what your leads will experience.

3. Forward your business line

Most realtors use call forwarding on their existing cell to send missed or after-hours calls to Sarah. Your carrier's support page will have the exact steps — it's usually a short code like *72 followed by your Sedam number.

4. Skim the settings

Before you go live, spend 5 minutes in the dashboard Settings tab. The defaults are reasonable, but you'll want to at least set your urgent transfer number (your cell) and confirm the greeting uses your name.

Customization

How do I customize Sarah's greeting and name?

Last updated April 19, 2026

The greeting is the first thing every caller hears, so it's worth getting right. You can also rename Sarah to anything you like (some agents prefer "Alex" or their brokerage name).

Where to edit

  1. Go to your dashboard and click Settings.
  2. Open the Receptionist section.
  3. Edit the Name field — this is what Sarah calls herself when she answers.
  4. Edit the Greeting field — this is the first sentence she says on every call.
  5. Click Save. Changes are live on the next incoming call (usually within 10 seconds).

What makes a good greeting

  • Include your name and brokerage, e.g. "Hi, you've reached Jenny Tran's office at Royal LePage — this is Sarah."
  • Keep it under 2 sentences. Callers want to talk, not listen.
  • End with an open question: "How can I help you today?"
Avoid disclaimers like "this call may be recorded by an AI." Sarah identifies herself as an assistant if asked directly, which is what Canadian privacy law requires.

Customization

How do I change Sarah's voice?

Last updated April 19, 2026

Sarah ships with a natural, warm female voice by default, but you can swap it for any of our preset voices in under a minute.

Preview and pick

  1. In your dashboard, go to Settings → Voice.
  2. You'll see a list of available voices, each with a preview button. Click the speaker icon to hear a short sample.
  3. Current options include warm female (default), professional female, friendly male, and a neutral Canadian-English voice.
  4. Click Select on the one you want, then Save.

When changes take effect

Voice changes apply to the next incoming call. Calls already in progress continue with the previous voice. There's no cost to switch, and you can change it as often as you like.

Heads up: custom cloned voices (your own voice) are on the roadmap but aren't available at launch. Email us if you want to be notified when they ship.

Call Routing

Setting up 24/7 vs business hours answering

Last updated April 19, 2026

You choose when Sarah picks up and when your own cell rings. There are two modes.

Mode 1: 24/7 answering

Sarah answers every call, any time of day. Use this if you forward all calls to your Sedam number, or if you want a clean single inbox.

Mode 2: Business hours

During the hours you set, calls forward to your cell (so you handle them live). Outside those hours — evenings, weekends, when you're in a showing — Sarah takes over. This is the most popular setup.

How to configure

  1. Open Settings → Schedule.
  2. Pick 24/7 or Business hours.
  3. If business hours, set start/end times for each day of the week and your timezone.
  4. Enter your cell number in the Forward to field.
  5. Save.
Pro tip: even in business hours mode, if you don't pick up within 4 rings, Sarah catches the call. You never miss a lead.

Bookings

How do I connect my Calendly for bookings? Pro

Last updated April 19, 2026

On the Pro plan, Sarah can send qualified leads a Calendly link so they can book a showing or consultation without playing phone tag.

Setup

  1. In Calendly, create or pick the event type you want leads to book (most realtors use a 15-minute "Discovery call" or a 30-minute "Property showing").
  2. Copy the public URL for that event, e.g. calendly.com/your-name/showing.
  3. In your Sedam dashboard, go to Settings → Integrations → Calendly.
  4. Paste the URL and click Save.

How Sarah uses it

When a caller is qualified (has a property type, budget, or timeframe Sarah can confirm), Sarah offers to text them the booking link. She collects their mobile number, spells it back for confirmation, and the link arrives via SMS seconds later. You'll see the booking when it hits your Calendly — and the call + lead show up in your Sedam dashboard either way.

Google Calendar direct booking (no Calendly needed) is coming in June 2026. Until then, Calendly is the bridge.

Call Routing

What does Sarah do if a caller says it's urgent?

Last updated April 19, 2026

Every plan includes urgent-call escalation. Sarah listens for urgency signals — "emergency," "urgent," "offer closing today," certain distress language — and transfers the caller directly to your cell.

How the transfer flow works

  1. Caller indicates urgency.
  2. Sarah confirms: "I understand this is urgent. I'm going to try to reach them on their cell right now — please hold."
  3. Sarah dials your urgent cell number. If you pick up, she bridges the call.
  4. If you don't pick up within 25 seconds, she comes back on the line, takes a detailed message, and flags the call as Urgent in your dashboard. You'll also get an immediate email alert.

Where to set your urgent cell

Dashboard → Settings → Urgent Transfer. This can be the same number as your business forwarding number, or different (for example, your personal cell that you always have on you).

Important: test this at least once. Call your Sedam number, say "this is an emergency," and confirm your cell rings. Do it before you need it.

Dashboard

Understanding your call transcripts and summaries

Last updated April 19, 2026

Every call Sarah handles shows up in your dashboard with four things attached.

What you'll see

  • Caller number & timestamp — always.
  • Summary — a 2–3 sentence recap of what the caller wanted and what Sarah did.
  • Full transcript — every word, turn-by-turn, so you can verify tone and details.
  • Sentiment tag — positive, neutral, or concerning.

What sentiment actually means

Sentiment is a quick signal, not a guarantee. Positive = caller was engaged and the interaction went smoothly. Neutral = straightforward info request, no emotional signal either way. Concerning = caller sounded frustrated, confused, or the conversation had friction. A "Concerning" tag is a nudge to read the transcript and maybe follow up personally.

Filtering and exporting

Use the filters at the top of the Calls view to narrow by date range, sentiment, or lead status. You can export any selection to CSV for your CRM.

Troubleshooting

What if Sarah makes a mistake?

Last updated April 19, 2026

Sarah is good, but she isn't perfect. Here's how to handle it when she gets something wrong.

Flag the call

Open the call in your dashboard and click Flag issue. Pick a reason (wrong info, misunderstood intent, audio issue, etc.) and add a short note. We read every flagged call and use them to tune Sarah's prompts for your account.

Common adjustments you can make yourself

  • Wrong brokerage name or pronunciation? Edit your greeting and name fields in Settings.
  • Missing context on a property? Add notes to the Property Types field so Sarah has talking points.
  • Transfers aren't reaching you? Confirm your urgent number includes area code and is a number that accepts calls (not voicemail-only).

Known limitations

  • Sarah doesn't have MLS access yet, so she can't quote listing specifics beyond what you tell her.
  • She doesn't read Google Calendar yet — use Calendly for booking until June 2026.
  • Very heavy accents or low-signal cell calls can cause transcription errors.

When to email support

If Sarah misses a call entirely, transfers fail repeatedly, or something looks broken — email miguelbosko@gmail.com with the call timestamp. We usually reply within a couple of hours.

Billing

Changing your plan

Last updated July 1, 2026

Your price is agreed on your audit call — it's based on what your business needs, so there's no plan menu to pick from.

What can change

  • Add more — extra lines, more coverage, or the full AI team (Sarah plus listing media and social) as those roll out.
  • Scale back — if your needs shrink, your price can too.

How to change it

Email miguel@sedamintelligence.com or book a call at sedamintelligence.com/meet. We agree on the new price together, and Stripe prorates it automatically — you only ever pay the difference for the rest of your current billing cycle.

Billing

Canceling your subscription

Last updated April 19, 2026

We're sad to see you go, but canceling is straightforward — no phone calls, no retention hoops.

How to cancel

  1. Go to Settings → Billing.
  2. Scroll to Subscription.
  3. Click Cancel subscription and confirm.
  4. You'll get an immediate email confirmation from Stripe.

Refund policy

Month-to-month, cancel anytime, no penalties and no long-term contracts. When you cancel, Sarah keeps running through the end of your current billing period and then your subscription stops renewing. Payments for the current period are non-refundable — that's the standard month-to-month SaaS model. If something's wrong on our end (billing error, outage we're liable for), email miguelbosko@gmail.com and we'll make it right.

What happens to your Canadian number

Your number stays active until the end of your paid period. After that, it returns to the carrier pool. If you come back within 30 days we'll do our best to re-provision the same number, though we can't guarantee it after that window.

Exporting your data before you go

Head to Dashboard → Calls → Export and download a CSV of all calls, transcripts, and leads. We recommend doing this before cancellation — accounts are fully deleted 30 days after cancel date.

Changed your mind? Email miguelbosko@gmail.com any time before the cycle ends and we'll reactivate instantly.